Sara Jaramillo

– Sara Jar’s vision is elevated by IS A JAR’s groundbreaking approach, a fusion of pristine editorial curation and visual gimmicks that bring the brand’s distinctive perspective to life. A new dimension emerges, suspended between art and design, where form and expression intertwine.

Sara Jar—a realm where footwear, art, creativity, and consulting converge. A refined lens that unveils a unique view of avant-garde design, where innovation thrives and boundaries fade.

Through a meticulously crafted visual system, Sara Jar offers a rare glimpse into its singular interpretation of the world — bold, unconventional, and endlessly inspiring.

Sara Jar

Medellín, Colombia

Branding

Sara Jar brand identity cover for the footwear and art label
Sara Jar logotype and wordmark construction
Editorial typographic system designed for Sara Jar
Sara Jar colour palette and visual codes
Sara Jar identity applied to footwear imagery
Avant-garde art direction for the Sara Jar brand
Sara Jar branding on printed editorial pieces
Sara Jar identity applied to stationery and collateral
Sara Jar visual system adapted to digital and social formats
Closing composition of the Sara Jar brand system

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